Keelin Wright

The Thea brand sells a paper planner which is aimed at women between 18-35 to help them reach their goals and be successful in whatever they choose. The planner has a strong focus on mindset in order to keep it’s users motivated. Thea’s colour palette utilises pink to represent the femininity of the brand alongside a bold red which signifies the way the brand and the planner is aimed to make women feel powerful.