Will Saunders

I love bringing different visions, thoughts and concepts to life. I am able to direct, photograph, style, write, interview and overall convey a meaningful message within my work. I don’t want to produce anything that doesn’t hold the power to produce change. I am currently seeking a job within the fashion magazine/PR industry.

I am massively inspired by my family/friends and people around me, society, culture, feelings and trends. Having to produce my final major project during the Covid-19 pandemic has definitely provided many challenges but I honestly think it was a blessing in disguise as it meant I had to be more creative and act way out of my comfort zone.

Fluid is an authentic Hip Hop culture magazine blending music and fashion together.

My inspiration from everyone around me, I like to surround myself with both creative and different types of people so that I am constantly learning new things everyday. I used to be anxious of sharing my work and found myself constantly comparing my work to others on social media and within my course, but once I realised that literally the only thing stopping me was my own fear, I just spent time learning and refining my craft to a point where I am now confident in my abilities. Youth is power!

There is a fluidity between all of our cultures. Using my own experiences in life and within the creative industry I have often noticed that all it takes is one conversation to find some common likes/dislikes which breaks this barrier of race. We should be celebrating each other’s differences as well as our similarities. Youth as a generation is often widely overlooked, so my aim throughout my work will be to remind the industry that we are the future, and we should unite together and collaborate more.